About IVOVA
IVOVA is a brand and pitch strategy practice helping startup founders say what they actually mean, in a way the right people actually understand.
The founders I work with are creating something genuinely exciting. But when it comes to talking about it, whether to investors, customers, or the world, the message gets lost in jargon, complexity, or the wrong focus entirely. They explain what they built instead of why anyone should care. I help fix that.
I work across three areas: brand identity, brand voice and messaging, and pitch strategy. Most founders move through them in that order, though where you start depends on where the actual gap is.
I go deep with every client. I learn the business from the inside, not from a questionnaire, and translate what I learn into something clear, human, and memorable. I've lived and worked across four countries, speak six languages, and have one simple belief: truly understanding someone is the most powerful thing you can do for them.
IVOVA is based in Eindhoven, the Netherlands, and works with founders everywhere.
Frequently asked questions
IVOVA helps startup founders build a clear brand identity, sharpen their voice and messaging, and pitch with confidence to investors, customers, and partners. The work spans three areas: brand identity, brand voice and messaging, and pitch strategy.
Mostly startup founders, though the work also fits solo consultants, agencies, and small teams who need their story and message to be clearer than it currently is. If your team, your website, and your pitch deck currently describe the company in different ways, that's usually a sign this kind of work would help.
Start wherever the gap actually is. If you already have a clear identity and message and just need the pitch sharpened, or an existing deck reviewed, that's a fine place to start. If your team isn't aligned on who you are yet, brand identity is usually the better starting point.
IVOVA is based in Eindhoven, the Netherlands, and works with founders everywhere. Most collaboration happens remotely over video calls, regardless of where you're based.
Get in touch through the contact page with a bit about your startup and what you're looking for. From there, the next step is usually a conversation to figure out where things currently stand and whether IVOVA is a fit.
Existing decks are welcome. Part of the pitch strategy work is going through a deck slide by slide and flagging exactly what's working, what needs to change, and what to cut, rather than starting over from a blank page.
IVOVA's founder has lived and worked across four countries and speaks six languages, so most client work happens comfortably in English, with other languages possible depending on the project. Ask when you get in touch.
Both are possible. Some founders need a focused project (for example, nailing the brand identity before a launch), while others prefer ongoing support as the business evolves. This gets figured out together based on what you need.
Ready to start?
Get in touch and let's talk about where your brand or pitch currently stands.